Nano-Influencer

A creator with under 10,000 followers — typically the highest engagement rate per follower and the most affordable to work with.

Pricing for nano-influencers in 2026 typically ranges from €30-€150 per post. Some brands run "gifting" campaigns where nanos receive product samples in exchange for an optional post — at this scale the relationship is more direct than at higher tiers.

On Collabios, brands can set a follower range under 10,000 in search, so a brand running an affordable, high-volume campaign can shortlist small creators in one niche and compare their per-service prices side by side.