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Home›Glossary›Media Kit
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Media Kit

A creator’s portfolio document showing audience demographics, past campaigns, content style, and pricing.

A media kit is a 2-5 page PDF (or a permanent page) showcasing a creator to potential brand partners. Standard sections: high-quality photos, audience demographics (age, gender, country breakdown), engagement statistics, niche/category, past brand partnerships with results if available, content style examples, and the rate card.

Brands use media kits during the consideration phase — narrowing a shortlist of creators by comparing audience composition against the campaign’s target market.

On Collabios, every creator profile functions as a permanent online media kit. Brands can compare creators side-by-side via the directory filters without requesting separate PDFs.

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