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Rate Card

A creator’s published list of services and prices — typically per platform, content type, and deliverable count.

In short

A rate card is a creator’s published list of services and prices, itemised by platform, content type and deliverable count, such as one Instagram Reel plus three Stories. It lets a brand compare creators on the same terms before contacting anyone, and it usually states revisions, usage rights, exclusivity and turnaround time next to each price. A creator who publishes one is often called a rate card influencer.

A rate card is the influencer-economy equivalent of a freelancer’s services page. It lists what the creator will produce (Instagram Reel, TikTok video, UGC bundle, story set, blog mention) and the price for each. Industry shorthand calls a creator who publishes their pricing this way a "rate card influencer", meaning a creator who treats their fees as a documented product rather than a per-deal negotiation. Rate cards remove the back-and-forth that historically slowed influencer marketing — both sides see the same numbers upfront.

A clear rate card typically includes: deliverable type (e.g. "Instagram Reel + 3 Stories"), duration if applicable (15s, 30s, 60s), revisions included, usage rights, exclusivity window, and turnaround time. Top creators also publish add-on pricing for whitelisting, paid amplification rights, and extended exclusivity.

European creators: profiles and prices

  • Public prices per service
  • Payment held until approval
  • No subscription required
  1. Search

    Filter creators by niche, platform and location.

  2. Book and pay

    Creators set public prices. Your payment is held until you approve the delivery.

  3. Receive the content

    The content is delivered inside the platform and you review it before payment is released.

To turn these terms into a number, the influencer rate calculator gives a starting point for pricing a deliverable.

Frequently asked questions

What should a creator put on a rate card?

List each deliverable with its price, then state the revisions included, the usage rights, the exclusivity window and the turnaround time. Price add-ons such as whitelisting and extended exclusivity separately, so a brand can see what the base fee covers.

On Collabios, every creator profile shows their full rate card with transparent prices in EUR. Brands add specific services to the cart and book directly; pre-hire messaging is coming soon, and after booking, brand and creator chat inside the order to settle the details of a custom brief.

What this means for your brand

For a brand, this term comes down to one booking decision. The table shows what you pick on Collabios for each need.

From need to booking on Collabios
If you needYou book on Collabios
A fixed price per deliverableEach creator lists public prices per service, and you compare them before you book.
Paying only when you bookNo subscription: you pay the creator’s price plus a service fee on each booking.
Control over paymentYour payment is held until you approve the delivery.
A creator who does not acceptIf the creator declines or does not accept, you are refunded in full, service fee included.

Creators on Collabios are based across Europe, and the search covers all of them: filter by country, platform and niche to see who fits.

Ready to look at real profiles? Browse European creators on Collabios and compare their public prices.

How to book a creator on Collabios

The booking path on Collabios, step by step
StepWhat you do
SearchFilter creators by country, platform and niche, and compare their public prices.
Choose a packagePick the service you need; package prices start at €50. You pay the creator’s price plus a 10% service fee at checkout, with no subscription.
The creator acceptsThe creator has 72 hours to accept. If they decline or do not accept, you get a full refund, service fee included.
Review and approveThe content arrives in the order. Your payment stays held until you approve the delivery.

Agency, freelancer or marketplace?

Three ways to get creator content
AgencyFreelancerCollabios (marketplace)
Who runs the workThe agency plans and manages it for you.You brief and manage one person directly.You do: you choose the creators and the packages.
How you payUsually fees or a margin on top of the creator costs.The freelancer’s quote, agreed case by case.The creator’s public price plus a service fee; payment held until you approve.
CommitmentOften a retainer or a project contract.Usually per project.No subscription; you pay per booking.
Best whenYou want someone to run a full campaign.You have a recurring need and one person you trust.You want to compare creators and book them yourself.

Booking creators: questions from brands

Where can I book creators for this?

On Collabios you can browse European creators by country, platform and niche, compare their public prices and book a package directly. An agency or a freelancer is the alternative if you want someone to run the whole campaign for you.

How does payment work when I book a creator?

You pay at checkout and the payment is held until you approve the delivery. If the creator declines or does not accept in time, you are refunded in full, service fee included.

Do I need a subscription to book creators?

No. There is no subscription today: you pay per booking, and nothing if you do not book.

For creators: get booked on Collabios

Brands book creators like you at the prices you set. Joining is free for creators based in Europe.

  • You set your own public price for each service you offer.
  • The brand’s payment is held until it approves your delivery, then paid out to you through Stripe.
  • There is no subscription: Collabios charges a flat 15% commission on a completed order.

Three steps to start

  1. Create your free profile with your platforms and niche.
  2. Set a price for each service you want to sell.
  3. Accept bookings within 72 hours, deliver in the order and get paid once the brand approves.
→ Join Collabios as a creator

Questions from creators

How do I get paid as a creator on Collabios?

The brand pays when it books, and Collabios holds the payment until the brand approves your delivery. After approval the money is paid out to you through Stripe.

Your next step

Brands can browse European creators by country, platform and niche and compare public prices; for the full process, read the guide to hiring influencers.

Booking and payment questions

Where can I find creators with a published rate card?

Collabios is a marketplace, not an agency: each creator profile lists services with prices in euros, and a brand adds a service to the cart and books directly. Other routes are asking a creator for a media kit by email or going through an agency, which adds a managed layer with its own pricing.

Related Terms

Ready to find influencers that fit your campaign?

Browse the Directory →