Macro-Influencer

A creator with 100,000 to 1 million followers — high reach, more polished content, costs an order of magnitude more than micros.

Pricing for macro-influencers in 2026 ranges from €1,500 to €10,000+ per post depending on platform and niche. Macros are well-suited for product launches and brand-awareness campaigns where reach trumps engagement. Many require a 30-day exclusivity window in the same product category.

Filter for macro-influencers on Collabios by follower count (100K-1M). Every macro on the platform has gone through identity and audience-quality verification.